Transforming Corporate Goals: Personal Branding & Success Strategies with Gregory Harrington

Tim Melanson: [00:00:00] Hello and welcome to today’s episode of the Work at Home Rockstar podcast. Excited for today’s guest. He is the CEO of Be Positive Blood Type. Love that name. Super cool. And, what he does is he helps corporate professionals who are struggling with reaching their goals by giving them strategies, personal brand improvements on how to, and also how to execute on those goals.

So I’m excited to be rocking out today with Gregory Harrington. Hey, Greg, you ready to rock?

Gregory Harrington: I’m ready to rock out, man.

Tim Melanson: Tell me a story of success that we can be inspired by.

Gregory Harrington: One of the best ones that I’m continuously looking at is whenever I’m helping some of my guys who are just on the verge of entering their business. And so let’s say for example, the one thing that oftentimes comes up, especially me being a speaker for so many years, I think I’ve been speaking, professionally for like 15 plus years.

Right. And a lot of guys come to me and say, Hey, I want to. Do this, or I want to do that, but I’m not a good speaker. I say, [00:01:00] well, what if you change that word to trainer? So just train me on what it is that you do. And then the aha pops on. So no longer do you have to be this amazing speaker who understands how to articulate words to bring power.

You just have to train it. You just simply brain dumping on the things that you already know that you do well. For example, I have a friend of mine and he’s really well spoken, soft in his words, but he is in the midst of everything. AI last time I checked artificial intelligence is the, is huge right now.

And it’s going to get bigger and bigger and bigger. So let’s not be the one who talks about elegance and, and all the best words for speaking and being able to tell the best stories. But can you teach me some of the new things of [00:02:00] artificial intelligence? Can you just simply train me?

And this is a two hour session that I train people on. And within a week or two, he was already on the stage getting paid

Tim Melanson: Wow.

Gregory Harrington: You’re really scratching where it really itches right now. If you hear the word artificial intelligence going back to that example, it’s a huge space. And my background is computer science. So I graduated in 1997 from Jackson state university.

In December. So, you know, definitely. All up. We have the Heisman trophy winner. Just want to point that out. we’ve taken credit for that. He’s at Colorado, but in December, he won the Heisman trophy, went to Jackson State first, and then went to Colorado. All of the, to Travis Hunter and Deion Sanders.

Anyway, going back to it I’ve been in computer science all this time. And so, artificial intelligence has been part of our conversation throughout this entire time and even before me. That’s, I graduated in, in 97. That’s 27 years ago, right? But now people are [00:03:00] like everything. Everything is supposed to get better and better and better.

So we’re in 2024 in 2030, 2040, 2050 artificial intelligence is going to be doing even more for our lives. So it’s important, and I’m impressed upon his heart. It’s important for him to get in the game now, so he could be the thought leader all the way to he dies and potentially passing on. And in the same time, that is his small business.

And the biggest AHA is.

that he literally has to do minimal. Training literally, literally has to do minimal training because he already has proven it in his daily work and how much he’s in the space now. So I think, you know, when I see that, that light bulb comes on and help these guys understand that sometimes you’re now, switching from the consumer mindset to the business owner.

That’s a beautiful thing. [00:04:00] I love that component because basically I’m helping guys to be potentially able to transform their lives in a financial way and not to mention fulfill their purpose by doing something that they’ve been doing and living in their expertise, living in their passion.

That’s awesome. so I graduated with a computer science degree as well in 2000. Mine’s from Canada though, much smaller university than yours, but still.

understand.

Tim Melanson: Yeah, I know. That’s, that’s cool. and it is, I mean, yeah, AI is going to be. Even bigger. And I think it’s, I think you’re on the right track there with coaching your, your person, because, you know, if you get it right now, if you kind of understand what’s going on, then I mean, I do think that this is a great space because, you know, even just speaking on this podcast, I think most of the entrepreneurs are, are sort of, they’re catching on at least over the last six months for sure.

but you know, [00:05:00] there’s still a lot of people and I have, I do have these conversations that are. I’m afraid of it. They’re kind of like, Oh, yeah, you know, they’re, they’re, they sort of think like it’s the Terminator coming after us. Right. But, but I mean, it’s just, it’s just a tool. It’s just a new tool that we can use.

That’s going to make our lives, you know, definitely as business owners to be. Oh, a little, a little simpler. I mean, we’ve got this sort of sounding board. I mean, I use it all the time just for regular things. I use it even just to set up my grocery list. Like it’s, it’s one of those things where it’s just such a great tool that you can use in business.

so I’m glad that you’re embracing it as well, but of course you are, your computer

Gregory Harrington: let me tell you this fun fact, man. People hate me when I drive. I admit that I am a bad driver. I’m a bad driver. I don’t use my signal lights. I’m not necessarily aggressive when I drive, but I’m not a good driver. Right.

And so I have a cyber [00:06:00] truck now and it’s by the way, it’s a beautiful truck. the good thing about it is that it’s so many different things, but one of the pieces that it does is the self driving the full self driving at a minimum. It uses signal lights. So it’s

Tim Melanson: you in the lanes.

Gregory Harrington: it’s eclipsing my ability as a human to do better driving than me.

But the full stuff of driving in that car. It’s just unbelievable. But this is something that is, is, is something that we use on a daily basis.

You’re right. when I first moved to Austin, I was working at a company called, you know, IBM, I was working at IBM, majority of my time was a deal technology, but I was at IBM and they had a, center of excellence. And that’s. Spot was simply showing how the refrigerator could just determine when you need to order milk.

and that was way back in the early 2000s. look where we are now. You can almost basically get them. Then it shows up at your door. [00:07:00] So it’s just putting a space into the consumables, even that same company, it was Watson.

So even in that example, going to another one, this is the one that just blows my mind. kind of going into this coaching mode and she was a mentee of mine, fresh out of college. she was an intern when I became her mentor at Dell and then she came as a full time employee. so she and I were just getting together once she came to deal for the first time as a full time employee, finishing college, and just say, Hey, you know what, the housing costs are always going to increase.

Your apartment rent is going to continually increase. Housing market is going to continually increase. So if nothing else, just try to get into a house as fast as you can. She didn’t even know that that was a possibility. And so I’m like, what you mean? I say, Yeah.

let them deny you. Don’t deny yourself. And so I immediately connected her with my friend who’s a realtor and she was on the hunt, [00:08:00] like the next week, literally the next week.

And so she ended up getting a brand new house. it took about a year for her to choose a house, build it and about a year to that day, she was able to close on her house on day one of that house being, closed on it had 78, 000.

Equity in it.

Tim Melanson: Wow. That’s

Gregory Harrington: And then the boom happened in that period of time where it increased to about 150, 000 in just two years. and she literally moved from her college apartment to her own home.

Tim Melanson: Well,

Gregory Harrington: Think of that. And so whenever I like, when I say it’s like, even though we use the word coach all the time, mentor, whatever the case may be, I get so much joy in just opening the eyes of those who just may not be exposed to this information.

I’m a recipient of plenty of good mentors. You know, and so I want to be in a person that where I don’t hold back the knowledge myself and share what I know, I’m a strong believer that [00:09:00] exposure leads to expansion and that is a huge thing for that. So, man, we can talk about so many different things from artificial intelligence.

Sometimes the mentee becomes the mentor. I have another example where one of my mentees, I encouraged her to get a house. This is a whole different person. That’s the first thing I do. I say, I can’t give you money, but I can show you how to at least get your housing, your housing calls locked in.

And so she gets a house. And then she starts being brave and written one of the bedrooms on Airbnb. And so I’m like, hold up, you’re a single lady and you’re comfortable doing that. Whereas I’m a, I’m a male. So maybe I could be comfortable, especially I had ability to rent my entire house. so she became my mentor

Tim Melanson: Wow.

Gregory Harrington: And so I started renting my house and that was way back in 2017. December 25th, 2017 was when I had my very first guests on Christmas day. It was a father who needs some spaces to have [00:10:00] a celebration with his children. So I’m happy to do it, but that’s just additional business ideas that it takes a little bit of faith to walk out in.

And I’ve been an Airbnb host since then.

Tim Melanson: Well, yeah. So along with the good note though, sometimes there’s some bad notes that we hit, right? Since not everything goes as planned. And, I like to normalize that a little bit because it tends to be that, you know, people are just afraid to fail. And on the other hand, you know, when we hear the stories of people that are, you know, experiencing some success in their lives, there’s always something we can talk about.

So I’m wondering, can you tell us a story of something that didn’t go as planned and how you recovered or how we can recover?

Gregory Harrington: Well, that the one thing that oftentimes happen, man, is sometimes we just so fearful of failure. We’re so fearful of failure and you know, just like I know in the life cycle of software, there is this one phase in the life cycle called test and the [00:11:00] testing phase is to push your code to failure. It’s just part of it. And oftentimes we don’t do it because we just haven’t ever done it. And so we’re fearful of it. But in that journey towards failure, you actually are learning even in that same analogy with software coding, you actually are learning. Oh, I made this syntactical error or I didn’t anticipate this workflow.

Flow in this work stream to run it to, I maybe run it out of memory. I haven’t allocated enough memory for it. I may be calling the wrong class. I may have the array, confused, whatever the case may be. I now know I can go back and fix it. And if I go back and fix it, that allows me to correct my mistake because I’ve already gone to failure.

So in that same instance, we oftentimes are just scared to jump. even if failure comes by the wayside, you’re going to constantly be hesitant to do it again. Whereas I’m not, I think for me, I’m the opposite. I don’t want to give up and don’t want to quit. Perfect example was, I had a [00:12:00] startup idea that I wanted to take to fruition.

And when I had the idea, of course it takes a little revenue. A lot of people say, well, I could just all automatically go to angels, investors and investors out the gate. That’s rarely the case. A lot of times you got to put your own money up front. You know what I mean? And so your own money up front, try to minimize it.

Of course, you clearly ain’t going to be paying yourself a salary when you don’t have any money or revenue to pay yourself. So I put the money up to the tune of about, 20, 000. And that was to create an application. I had some, partners in India where they actually had the Intel to write the application.

And for some reason, it would not, Work to the way out. Some parts of it work well, and some just wouldn’t. And then here comes the pandemic. Oh, my God. They they’re restrict. They were really, really restricted on how they could work. And remember, they had to physically work in the office is how they did it.

And they barely it’s funny. You have work from home is the name of your podcast, right? Oh, and so [00:13:00] the reality of it all is it really they didn’t have the ability to do so. And so, and so, so at the end of the day, a lot of my stuff came to a screeching hall, screeching hall. And so at that point I had to just basically sit and wait for them because one is like you’re tied between two negative situations.

One, I need the code to be updated. I need to be correct. I can’t just take this and go to a whole nother drop them as a developer and go to another one. So I got to stay with them because I’ve already invested so much money with them. And for some reason, and it was everything worked smoothly. I felt like they had done such great work, but for some reason we just couldn’t get past this one little hurdle.

And that happens.

And so from a development perspective, like what’s going on? Like I literally saw it. We did video of it seemed like it’s working on their side. So clearly I can’t launch [00:14:00] that. And so at the end of the day, it’s like, you know, staying in the fight, we still, and now fast forward all these years later, now it’s a full rewrite of the code, not really rewrite, but at least some version of getting the code right.

For Android as well as iOS. And so those things don’t hold you back from being successful. It’s like, sometimes you have those bumps in the road and you just stayed a course, you know, sometimes you got to make sure you’re not the problem. And so in that example, I had to be honest.

I was working a full time job. In that example, a lot of delays were caused by me. So I honestly had to fire myself. I’m a CEO of the company, right? And I had to fire myself. I tried to bring on a friend of mine to be the CEO of the company to make it push forward.

But she was like, I don’t want to be the CEO, but let’s just put her in a COO position. Cause she was doing a really great job of project management. And so she came on and transformed the way that we started having a project. And so at that space, we still haven’t launched yet, but at [00:15:00] least we have The proper pieces in place.

Sometimes you got to understand your strengths and understand your limitations. And so it’s not just a conversation of your weaknesses, but your limitations. At the time I had a full time job. so just imagine somebody, a CEO saying, I got to fire myself. You gotta be honest.

You gotta be honest where you are and put the people in place. Sometimes that ain’t your strong suit, for example, the best example I give is my baby brother, chef, big R chef, Randall Harrington.

I’m putting him on a map, Harrington cuisine, check him out, get plugged for him. that’s his IgE cuisine. So anyway, long story short, he’s chef. He liked to cook, right? He may not want to put a website together. He wants to cook. He may not want to do the marketing. He wants to cook, right? So when it comes down to some of the social media stuff, his wife does a good job of that.

Tim Melanson: Okay.

Gregory Harrington: By the way, she can really, really cook too. She loves to cook and I love to eat. So it’s a partnership made in heaven, right? But the reality of it all is you got to understand your [00:16:00] skill sets. You can bring in somebody to do those small mom and pop things, right? So there was, I call them MWA minimum wage activities.

Sometimes you just get a virtual assistant to do it. These days we have, like if you’re not good at social media. It’s so many different artificial intelligence tools that allow you to take one big video, like this one video, you may end up chopping it up into small clips, and I end up either, either I get memed, or it’s a powerful message, regardless, I take it.

But it’s good, though. It’s important to understand that. But it’s like, those MWAs, minimum wage activities, I stole that from somebody else, I had to speak to myself. I had to speak to myself because I was just doing too much and nothing was getting done in my training for my goal and vision setting. I call that the scatterbrain approach, because sometimes you just got too much on your plate. You got to be honest with your time management, honest with your interest, honest with your passion, honest with your skill set, your knowledge and the skills. And from there, it allows you to really [00:17:00] focus on the things you’re good at.

Sometimes I mean, at the end of the day, my daughter could help with some of the small social media posts. Right. She’s 14 now, you know what I mean? And you just give her a little bit of a payment for it. And she’s happy to do it. But a lot of times they’re better at it than we are, right?

Tim Melanson: Yeah. Yeah, and it’s funny that sometimes you struggle with things that, like you say, are minimum wage activities. It’s something that you really shouldn’t even be struggling with in the first place. You shouldn’t even get yourself into those weeds. a lot of us sort of feel like we need to.

We need to know every part of our business. But, you know, in some cases, yeah, you probably have to have a bit of a knowledge about, the parts of your business so that you know that you’re not getting ripped off. But on the other hand, really you should be giving yourself permission to let some of these things go if they’re not your gift zone.

Right?

Gregory Harrington: And I think that the truth is kind of like, you know, follow the pieces that you love to do. And sometimes you just got to pay. I [00:18:00] get it. We don’t have the revenue. For at the beginning of some of these companies, but there are ways to get the job done. So you spend your time and identifying a good person to do it and then just trust them to do the job.

You still manage it and that teaches your management skills. Sometimes that is not a skill set. A lot of, entrepreneurs have. Why is personal brand so important?

Personal brand is so important because it says, what are people saying when you’re not in the room about you? You know, how do they think about you? and the truth be told is a lot of times it’s basically what you have allowed them to do, what you’ve stated, what’s the energy that you’ve given off.

That’s your brand. So the best question is, do you like it?

Tim Melanson: Yeah.

Gregory Harrington: Like the brand that they have? How can you even evaluate the, the, the way I approach is a triple A of effect. You got to assess, adjust and apply. So that’s your three A’s assess, adjust and apply. So you got to assess where you are. And then if you don’t like it, you got to adjust it.[00:19:00]

And then once you adjust it, how can we change the narrative? Once you adjust and that’s just internal, the application and applying that new brand, that improved brand is how you get in and market yourself to others. and the reason I specifically say market, because I paired to the same things that we see all the time in our space.

When you see those golden arches, we know what they are. there’s McDonald’s. You see the gecko, you know, that’s associated with Geico, right? Insurance. And so at the end of the day, when they see you, what do they see? What’s your brain? You know, have you been a good, and the thing about it is sometimes you end up suffering and not even knowing that you’re putting yourself in a bad place.

Some people just simply don’t know the culture of certain businesses. When you walk into the room, certain things happen and you don’t even know how to respond to them. You may have somebody who never speaks. And so they’re never sharing what they can give to the company. and so what I tell corporations, when they [00:20:00] bring me in, it’s important to understand everybody in the room and the way I do it is bringing me in to do an assessment with all of them. And so the main pieces have different, introductions, different strategies.

some of the ones I use, Peggy Klaus has a book, brag, how to toot your own horn. And in that book, she talks about a bragalog and the bragalog basically says, let me help you to help me. But the reason why I use bragalog more than an elevator pitch is because the nuance component of elevator pitch is all about the timing of it.

The bragalog is specializing. What do you say in that time that you have with them? So when you go on an elevator or a coffee line, what do you say? Help me to help you. I have an old friend of mine and he’s a mentor. I still consider him a mentor to this day. And he said, if you don’t tell me it happened, it didn’t happen. they have their own business. How can you help? They got to go on after this coffee, they going to [00:21:00] drink it. They going back to five different things, but you got to be succinct enough to let them know exactly what they should help you with.

You know what I mean? And real short, when you email them, let’s say,

follow up with email. You still need to be very succinct in your messaging. And so those are different tips. A lot of people don’t know they want to give the whole bio when they talking about it and the person that they talk to hears nothing.

Tim Melanson: No, no,

Gregory Harrington: And so that’s why, you know, in my current, business, I speak on personal brand and then the complimentary component of that is the golden vision setting. So the golden vision setting component, especially now that we’re in a new year. That’s very huge because a lot of times in the new year’s people make resolutions, but what about just a regular time?

You know, I’m turning 50 in March and I gotta be honest with you. I want to be a little more tone, right? That’s the best way I can say that. I want to be a little more tone than I am now.

Tim Melanson: too good of a cook though.

Gregory Harrington: I know everyone, and he’ll clear, say, pull up in a quick, real, [00:22:00] real quickly. And so I’m like coming through, we breaking this, you know?

I need to go into the gym. I need to go into change my diet. Right? And so you have to be very specific in what you’re doing so you can reach your goals. Even if it’s a diet conversation, even as a business journey, let’s identify the pieces that are blocking your success and remove those and help you to reach your goals for whatever it is.

Sometimes it can be just you, you just overanalyzing things. One of the last podcasts I was on, it was like you become a master at 10, 000 hours, man. I’m not waiting for you to do 10, 000 on anything you did by the end. You know what I mean?

Tim Melanson: on what it is.

Gregory Harrington: you did. So you just got to jump, man. So don’t get it confused is calculated jumps.

So let’s get you ready. Like a lot of people say, well, I’m not really a good speaker. Well, guess what? The average person that you deem as a good speaker. Now, every [00:23:00] time they get on stage, they probably evaluate what they said. Every time, especially whenever it’s a question and answer period, they’ll answer the question.

And then an hour later, man, I wish I would’ve said this. know what I mean? That’s going to happen.

Tim Melanson: And when you think about it, that person that has the 10, 000 hours speaking at one point, they had zero, So what happened then? how did they end up getting to that time? If they never started. Right. So you got to start somewhere.

Gregory Harrington: Yeah,

Everything big started out small. Everything started out small. And so I think that’s the piece that, sometimes they never jumped because they in the paralysis of analysis

Tim Melanson: yeah.

Gregory Harrington: and constantly trying to change. No, it’s never going to be perfect.

Tim Melanson: but I mean, a lot of this. So we talk about, you know, having mentors, having coaches. And I mean, in today’s world, easier to find people that, you know, are quality mentors that can help us along our way. But really what they’re there for is they’re there to compress some of that time.

Because [00:24:00] you know, like you say, 10,000 hours is gonna take some time before you get there. but in the meantime, there’s probably somebody who’s walked that path already. And I can give you some pointers, some tips, and tell you what to avoid and what to do. Right. So I’m wondering, like, you mentioned that you have a mentor earlier, like is it one mentor?

Like how many people do you look to in your life to get you to success?

Gregory Harrington: Oh man, I have so many. I, I’ve, there was a period where I was considering running for, for state office as a state representative for my district here in Texas. And one, it was a few that even made that even come into my head just to think about it. Right. So that’s the first thing. Hey, you know, this is something that you could consider doing.

And so then if you want to, you already, you already involved in the community. I’ve definitely don’t call myself a politician, but I was involved in the community and certain things were passionate for me. I’d gone to this, going to legislation and testify on certain topics and certain agendas. and, but at the end of the day, it’s like, [00:25:00] I wanted to learn from people who had done it before.

There are too many wheels out here. There’s already rolling. No need for me to try to reinvent it. You know what I mean? so, so though that’s, that’s one I, in this space right now for speaking one, the transitions of life, and this is the really, really, really huge one. And if anybody walks away from anything, this is what I really want them to understand.

When you punch the nine of nine to five o’clock, you getting your check every two weeks, man. And sometimes you got vacation and you got this kind of bonus, that kind of bonus, you’re getting a check every two weeks, whether you’re hourly or salary. Were you working from your own? It’s you, man.

Tim Melanson: Yeah.

Gregory Harrington: Your habits gotta change.

And so with me transitioning from being in the corporate America and I was doing speaking at the same time to now doing nothing but the entrepreneurship and doing nothing but the speaking business, this is something that I had to get [00:26:00] coaching on because I did not want to be trying to figure it out on my own and the biggest ahas is like you realize that you were eventually one of the consumers of that space. But now you’re actually the one that’s creating the content for other consumers. You know what I mean? And so that’s kind of one of the things I had to learn, so I had to get some and sometimes let’s call it what it is. we run from what we have to pay for. Sometimes I get it.

Sometimes it’s hard to cut those checks. But I found it to be valuable for me to be in a position to get checks. Like for example, I mean, to get success and the coaching is what has even got me on this call, One of my direct coaches told me about your podcast.

And so I think it would be very important for me to reach out to you and check your podcast to see if there’s a match for what we’re trying to do. And the leadership component of it is perfect for what I want to help your audience do. And of course, in that space, we now have the ability to help [00:27:00] each other.

I introduce my people to your crowd. you introduce people to your crowd. So the main piece is, you know, having an opportunity to help people, the instrument of choice, tools for success and the learning from the best, you know, that mentor component is huge because like, there’s no need for us to reinvent the wheel, people have done it.

And so I, on one of the last podcasts, the question was asked, What’s the difference in an accountability partner and a coach

Tim Melanson: Yeah.

Gregory Harrington: a whole lot.

Tim Melanson: Yeah.

Gregory Harrington: Let’s take it to the gym. Now, nothing against those who are overweight, but you cannot be my, my fitness coach and you ain’t fit. An accountability partner can, right?

An accountability partner can. But a coach, I want to see you doing the work. I want to see the successes you have. [00:28:00] I want to see you put the strategies in the accountability part of getting you there. The coach is actually getting you there as well as showing how to be successful now that you are here.

So these reps, if we going up, bench and weight, we actually go, Oh, you need to change your, what’s Your goal? What part of your pick are you trying to Improve one is a wide stretch or close. You’re doing pushups. Are you trying to gain tone? Are you trying to gain, some people are trying to gain weight.

Are you trying to lose weight? Are you trying to get rid of love handles? Are you trying to improve your needs so your knees don’t hurt? Are you trying to improve your shoulder? They know what to do accountability. Coach don’t have that level of expertise. It’s just basically a friend of yours is popping up saying, Hey, let’s go.

I mean, some don’t even, some don’t even come to the gym with you. The accountability part of this text you, Hey, you, you, you did that.

Tim Melanson: Oh yeah.

Gregory Harrington: You know, I want some, a coach is somebody who’s in the trenches and specifically me. At a minimum, not only am I being a coach, [00:29:00] I’m also hoping to be the one who’s advocating for you as well.

And when I say advocating, I’m hoping to be the one that helped put you on a few different stages, use my network as your own, you know what I mean? And that’s exactly like that example I gave earlier. Whenever I had a friend or one of my clients who never even saw themselves at a trainer, they definitely see themselves as a speaker, but now they’re going to be paid to be on some stages, speaking about their purpose.

And artificial intelligence. And so that’s the same thing from a coach. And so I personally in my specific coaching style, I feel like my success is your success The perfect example was this past weekend, going back to the high of the trophy winner. Shador Sanders is the quarterback.

Travis Hunter a two way player should door. Santa’s said this our life, man. I’m a really good quarterback, but I believe him getting a Heisman is equally me getting high school because I told him I throw him the ball. [00:30:00] What an amazing thing. So he’s playing cornerback at a high level. He’s playing wide receiver at a high level, but just think of that the quarterback the leader of the team. Is receiving the success through his own person, through his own teammate. And because it’s true. And so that’s how I see it as well. The success of my, I value their success as my measuring stick. You know what I mean? If you do things I encourage you to do and teach you to do, I want you to be successful and I believe that you will.

And so I’ll be sitting proud, you know, one of the biggest, joys that I had was when I had to let one of my guys go to another team because they had gotten promoted.

Tim Melanson: Yeah.

Gregory Harrington: amazing. That was amazing. And sometimes it’s not even because of something I’ve done, but maybe just a connection that I’ve made.

Oh man, you want to go in that space? Go talk to this person. This is somebody I know. And so that’s the same thing I find to be super value here, man. it’s super cool, [00:31:00] man.

Tim Melanson: So tell me what’s exciting in your business right now.

Gregory Harrington: man. So what’s, what’s happening in my business. remember my niche is my niche is personal branding. And go the vision setting, but throughout these years of me being a speaker, I’ve personally taken a lot of training myself. And because of the training I’ve taken in the speaker business, I found the best practices that have been helping me to be most successful. And I also see some of the gaps that I know I can help feel. And so now what I’m doing is I’m teaching them how to build your business speaking. I do as a two hour training. The website is B the word, the letter B. Spell positive blood type. So be positive blood type.

com and you’ll click on the link that says building your business speaking and you can sign up for my class, my training. Now be mindful.

the main piece is, you will have the ability to click on that link and once [00:32:00] you click on that link, it’ll allow you to join the community.

The session with me. And so at the end of the day, we’ll have the ability to get you squared away for that training. I have the babysit to success mentorship, the one on one coaching.

So if you decide that you want to continue with me as a coach that we can go directly there, So both of those are the way I do it. I personally don’t do the hard selling. I just tell you my prices. And if you actually are interested, we want to take you people who are serious about growing their business and being successful.

the reason why I have the BTS babysit to success is because we know for a fact that your habits need to change. going to that same example where you have the person who’s my brother, who’s a chef, he may not be interested in creating a website. So I’m going to help you understand how to get your website created and potentially even how to make small different changes, how to set your email up, what, what merchant account you need to use to get, get payments.

And so with that said, you know, some people pause at that and they’re [00:33:00] just overwhelmed by that. I know how to cook these cupcakes, but how do I get a website? How do I create social media? Whenever I have a new dessert, how do I post on the website, how to create on my social media? So we walked through that through the BTS.

So back babysit to success. And the reason I specifically say babysit is because that’s exactly what I’m doing. I call myself the beautiful coach all day, but what I’m doing is I’m helping you to get there with calculated jumps. We want to make sure we understand the calculations of what it is.

So I offer those two trainings. One is the training, which is. 4. 99 and the other one is 5, 000 for six sessions. and for those on the call, I’m going to throw a bonus in my focus on that website. I’m going to get your website included in that. if you don’t have a website, you trying to start.

Part of that bonus. I’m gonna get your website. I’m gonna buy your domain name and I’m going to get the web hosting for free and it’s going to be yours 100 percent yours. So even if you no longer continue, all things will be transferred to you 100 percent in your name. So it’s owned by you, [00:34:00] not by me, but I’m gonna do that bonus up to 200 worth of a domain name.

And then also the web hosting will be done. Remember, I just said two different things. Some people don’t know there’s a difference between web hosting and domain name. So that’s what I’m saying. We can’t just assume that people know those things. So reach out to me, at Greg at B positive blood type.

com, the letter B the word positive blood type, and yes, my blood type is B positive, we speak in positivity into the heart. So that’s it. Thank you, Tim.

Thank you so much for rocking out with me today, Greg. That’s awesome. Absolutely.

Tim Melanson: So thank you again for rocking out with me today. It’s been a lot of fun. And to the listeners, make sure you subscribe, rate, comment. We’ll see you next time in the work at home. Rockstar podcast.